About

IDEAdvanced is a consulting company founded by Marie-Christine Ladeuil-Rieul, specializing in projects for the development of new business models and/or commercial and marketing transformations

Marie-Christine Rieul

Founder

Email : mcrieul@ideadvanced.com

It is an active member of the innovation ecosystem in France, including:

Certified Expert / Consultant: @CapDigital, @Systematic, @BPI, @Xange Siparex Member of the CAP DIGITAL Labeling Jury (Paris region competitiveness cluster) certifying a certain level of quality for start-ups with fundraising projects background (Pass French Tech). Former Vice President of the IE-Club (Innovation and Enterprise business club), for the development of relations between large companies / innovative SMEs / Investors Co-founder of the DIESE program which organizes support for management students from Paris Dauphine University, with start-ups, with the support of CAPDIGITAL, and investors such as ELAIA, Xange -Siparex, Paris Business Angel...

Journey

Graduated from the Ecole Supérieure de Reims (NEOMA)

At the service for more than 20 years of the biggest players in the software, services and product markets such as Colgate Palmolive (Dce Commercial Services), Playtex Cacharel (Key account), EDS (Bus Developer Sector Chemistry-Petroleum-Indus Pharma) , UNISYS (Dce Marketing, Dce Sales then COO Europe Telecom Division), NextiraOne (DR BU outsourcing Europe) & Dassault Systèmes (Exec VP Marketing World).

Then followed the Takeover / Business Creation course at HEC

Then launched a consumer merchant site

Then, since 2012, developed consulting services by creating IDEAdvanced